Google Cloud x HSBC Collective Intelligence Event 

Location: PATH Restaurant, MBFC

Event: Google Cloud x HSBC Collective Intelligence Event 

Organised By: Audience UK, PR Agency

Brief: Bouquet-style Table Arrangements

Brief

Audience UK first approached us with a brief saying requesting for table arrangements for this Private Dining Event. The only requirement for the table arrangements was for the botanical elements to be in Google’s Corporate Colours. 

Design Inspiration 

Rethinking typical, standard corporate flowers where the flowers are arranged in the same height in a common glass vase, we wanted to take inspiration from the ‘Cloud’ word form of Google Cloud.

Inspired by wispy clouds and the organic forms that they naturally form, we toyed with the clustering of colour blocks in a staggered form. The created an organic form structure that does not follow the conventional corporate flowers. 

Botanical Palette

Understanding that a large proportion of the guests were flown in internationally, we wanted to showcase flowers found in the region in our botanical palette. This determined the palette consisting Orchids and Tropical greens.

Kind Words

“It was an absolute pleasure to work with Huiyin on this C-Suite Executive dinner. Huiyin designed and provided floral arrangements that were perfect for our event and a lot better than we could have ever imagined. Huiyin was super easy to work with, reliable and her creativity really shone through in her proposals, making my life so much easier! Thank you again.”

- Emily, Senior Producer at Audience PR